Retail Business Management Program Outcomes | Clover Park Technical College
Due to limited space availability, the Getting Started Workshop will take place in Bldg 17, Rm 260 (upstairs), 4pm-5pm on July 26th.
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Retail Business Management Program Outcomes

Retail Business Management AAT Degree Outcomes

  • Identify multiple types of business communications and explain when and why each is used.
  • Develop a general understanding of retail management as it relates to the sales and marketing of services/products; apply these concepts to real-world situations.
  • Develop a professional presentation technique.
  • Discuss the importance of a supervisor's role in management and delegation, and how ethics plays a role.
  • Demonstrate an understanding of corporate culture and the responsibilities of the supervisor, including the hiring and firing process.
  • Demonstrate an understanding of how various forces within business influence marketing decisions and how these trends affect current and future marketing practices.
  • Discuss real-world examples of successful and unsuccessful electronic commerce companies, their accomplishments, their struggles, and their business practices.
  • Explain how to establish and maintain trust with customers.
  • Implement tactics to execute, monitor, and tune social media marketing campaigns for success.
  • Demonstrate the ability on how to listen to the social web to identify marketing opportunities and potential target audiences. 

Retail Business Management Certificate Outcomes

  • Identify multiple types of business communications and explain when and why each is used.
  • Develop a general understanding of retail management as it relates to the sales and marketing of services/products; apply these concepts to real-world situations.
  • Develop a professional presentation technique.
  • Discuss the importance of a supervisor's role in management and delegation, and how ethics plays a role.
  • Demonstrate an understanding of corporate culture and the responsibilities of the suporvsupervisoruding the hiring and firing process.