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Entrepreneurship & Business Skills

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SUCCESSFUL CAREER DEVELOPMENT

RBM 121

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57F1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 1/30

Credits: 3

Participate in self-analysis, goal setting, career exploration, personal appearance and grooming, resume writing, application letter writing, the employment interview, communication of ideas, interviewing practice, and other techniques of successful career development.

Course Outcomes

  • Identify the types of jobs they’d like (Identify Your Target)
  • Develop relationships with prospective employers (Network and Interview)
  • Develop professional presentation techniques
  • Produce a resume and cover letter
  • Create a brag book

 

CUSTOMER SERVICE STRATEGIES

RBM 123

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
5751 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 4/20

Credits: 5

Concepts of effective customer service, step-by-step suggestions for improving your skills, and valuable references for delivering exceptional internal and external customer service skills. Also offered online.

Course Outcomes

  • Explain the elements of service culture
  • Describe the advantages of customer focused behavior
  • Explain the four steps in the listening process
  • Identify techniques for reducing stress
  • Explain how to establish and maintain trust with customers

 

ESSENTIALS OF BUSINESS COMMUNICATION

RBM 128

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
5741 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 3/30

Credits: 5

Prepares students to communicate effectively in business settings by helping them develop superior written and oral communication skills. This course focuses on traditional and web-based forms of communication, as seen in business today, including email, letters, memos, reports, proposals, and presentations. Upon completion of Business Communications, students will know how to plan, write, and revise communications for a variety of audiences, both in print and online.

Course Outcomes

  • Define communication as a process and explain how it applies to business
  • Identify different kinds of business communication and explain when and why they are used
  • Demonstrate how to write for different purposes, including positive communications.
  • Identify appropriate workplace behavior, including how to communicate effectively with coworkers and teammates

 

SPEAKING FOR SUCCESS

RBM 129

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
5721 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 3/40

Credits: 5

Theory and practice in composing and presenting oral business communications, both impromptu and prepared. Effective writing of business documents, methods of research, and presentation of oral class reports.

Course Outcomes

  • Demonstrate written and verbal effective communication skills
  • Present one’s ideas through oral communication
  • Demonstrate professional presentation techniques
  • Understanding how ethics can be applied to the public speaking context
  • Demonstrate how to effectively organize a speech

 

FUNDAMENTALS OF ORGANIZATIONAL BEHAVIOR

RBM 132

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
5781 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 4/30

Credits: 5

Emphasis on the human factor in business, the job of the supervisor, human relations, the art of leadership and converting policy into action, job analysis and performance, how and when to discipline, and effective supervising techniques for a diverse workplace.

EFFECTIVE SELLING

RBM 133

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57G1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 4/30

Credits: 5

Nature and scope of selling and understanding buying motives with strong emphasis on the selling process, prospecting, pre-approach, demonstration of products and services, and closing. While we use the traditional selling tenets as its foundation, this course adapts the concepts to the rapidly changing world of business in today’s environment, including the use of Twitter, LinkedIn, Facebook, blogs, wikis, and other interactive ways of connecting with customers.

Course Outcomes

  • How to prepare a successful product presentation
  • Identify the process for building self-esteem for success in sales
  • Identify the concepts of a marketing approach
  • Recognize and analyze the effects of sales promotion

 

PRINCIPLES OF RETAILING

RBM 143

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57A1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 7/20

Credits: 5

Provides an introduction to retail management operations and merchandising. Covers retail target markets, trading-area analysis and site selection, retail organization, buying, handling financial management of merchandise, development of retail image, customer service, and control of retail operations.

Course Outcomes

  • Explain the types of retail operations
  • Describe the buying behavior of the consumer
  • Explain the elements of retail location management
  • List the components for information systems
  • Describe the process for measuring the distribution of goods and services

 

MARKETING

RBM 146

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
5791 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 2/30

Credits: 4

Discover the methods and techniques of marketing research and the principles on which they are based. Includes the elements of the research process, evaluation, and effective presentation of findings.

PRINCIPLES OF MANAGEMENT

RBM 147

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
5771 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 6/30

Credits: 4

Learn essential skills for operating an effective business. Topics include employee productivity, project management, human resources and job design, forecasting, statistical process control, and supply chain management.

BUSINESS TECHNOLOGY

RBM 151

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57B1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 11/30

Credits: 3

Gain hands-on experience with the fundamentals of Office, like entering data, formatting, copying and pasting, basic formula construction, auto summing and more. It not only teaches you the basics of Microsoft Office but the thinking and mechanics of how to apply it to your everyday retail problems.

Course Outcomes

  • Understand the skills for entering data on Microsoft Office worksheets
  • Use the Microsoft Office program menu system and toolbars
  • Understand the skills for using Microsoft Office worksheet functions
  • Identify the applications using worksheet cells and ranges

 

E-COMMERCE PRINCIPLES & APPLICATIONS

RBM 159

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
5761 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 2/30

Credits: 4

This introduction to the world of electronic commerce provides the tools necessary to understand and capitalize on the explosion of Internet-based business in today’s economy. Study the technologies used to create new opportunities for business-to-business and business-to-customer services.

Course Outcomes

  • Learn real-world examples of successful and unsuccessful electronic commerce
  • Comprehend insight into the real-life struggles, accomplishments, of e-commerce
  • Hands-on experience applying text concepts to actual situations faced by real companies
  • Demonstrate understanding of successful E-Commerce practices

 

HUMAN RESOURCE MANAGEMENT

RBM 160

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57C1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 2/40

Credits: 5

Identify the role of human resource management including its scope and responsibilities. Students will examine the principles and methods used in the recruitment, selection, placement, and training of employees. Major laws, trends, and issues related to human resource administration will be discussed.

SOCIAL MEDIA MARKETING

RBM 163

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57H1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 4/20

Credits: 4

Social Media Marketing will give you a practical approach to developing successful social media marketing plans. A proven eight-step social media planning model provides students with a cumulative learning experience, showing them how to construct social media strategies that achieve desired marketing goals.

Course Outcomes

  • The student learns how to listen to the social web to identify marketing opportunities and potential target audiences
  • How to set marketing goals and strategies
  • Selecting the optimal social media tools
  • Implementation tactics to execute, monitor, and tune social media marketing campaigns for success

 

FINANCIAL MANAGEMENT

RBM 165

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57J1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 3/30

Credits: 5

Introduces students to key financial management topics that give insight into the issues and challenges facing financial managers every day. Examines the latest financial developments, including a discussion on IPOs as a broad topic, and the sale of stock. This course delivers the solid understanding of financial management a business student needs for future success.

Course Outcomes

  • Apply basic math skills to calculate interest, payroll, rate of change, discounts, markup and pricing
  • Identify the interrelationships among standard financial reports
  • Interpret and analyze financial information to make business decisions
  • Determine how internal controls affect profitability for ethical decision making
  • Prepare operational budgets
  • Produce projected pro-forma financial statements and forecasts

 

INTRODUCTION TO BUSINESS ETIQUETTE

RBM 201

Item # Start Time End Time Instructor Location Start Date End Date Days Format Addtl Fee Enrollment
57D1 Arranged Arranged Reygers, R. Online July 1, 2015 Sept. 1, 2015 Arranged Online $25 4/30

Credits: 5

A professional class designed to give an understanding of business etiquette. Put your best professional foot forward with Introduction to Business Etiquette. This course covers all the important issues and concepts without confusing the student with excess material. This class covers basic digital etiquette and provides information on how to create and maintain business relationships.

Course Outcomes

  • Demonstrate basic communication etiquette
  • Understand Digital etiquette
  • Identify steps in creating a successful meeting
  • Understanding of cross-cultural etiquette

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